Now live: dedicate a complete Śrīmad-Bhāgavatam set in memory of a loved one.
Remembrance that keeps giving
Love doesn’t end.
It continues.
Honor those you love by carrying their memory forward through lasting acts of service — beginning with a complete Śrīmad-Bhāgavatam set placed in a village home in their name.
Our campaigns
Choose how love continues.
Each campaign turns remembrance into a specific, accountable act of care. More are on the way.
Ancestor remembrance
Shraadh Daan
Dedicate a complete Śrīmad-Bhāgavatam set in memory of an ancestor or loved one, placing sacred wisdom in a village home in their name.
How giving works
From a name you love to a life you touch.
Three steps, shared by every campaign.
- 01
Begin with a name
Every gift starts with someone whose life and love continue to shape your own.
- 02
Choose an act of service
Turn memory into a specific, carefully stewarded act of spiritual or practical good.
- 03
See it carried forward
Follow how your dedication reaches the homes and communities it was meant for.
Our story
It began with books on a ship. It continues in their name.
In 1965, His Divine Grace A. C. Bhaktivedanta Swami Prabhupāda sailed for America aboard the cargo ship Jaladuta carrying 200 sets of Śrīmad-Bhāgavatam — not as an accessory to his mission, but as its foundation. In 1972 he founded the Bhaktivedanta Book Trust to keep that literature moving outward.
LoveContinued is an initiative of the BBT. Every campaign continues his purpose: placing sacred wisdom where it can be read, heard, and shared — in the name of someone you love.
Read the BBT history“I want that every respectable person has a full set of Bhagavatam and Caitanya Caritamrta in his home.”
